THE CHARGE IS ONBy Randy Rawls
Man the chariots, break out the bugles, wave the flags, put on your flip-flops (or hip boots), the campaign has begun. On my last posting, I announced I had hired PJ Nunn to build a promotion program for HOT ROCKS, my Beth Bowman mystery. Well, she charged into the fray and my first radio interview was today, a station in Colorado. What does Colorado have to do with a South Florida female PI mystery? I hope a lot. One of the reasons I changed my setting to South Florida was I was assured everyone loves S FL. We shall see. Anyway, the interview was recorded and will run this week, hopefully, today, May 2nd. The site is www.1047kingfm.com/users/jacob-reyes if you're interested. Jacob, the interviewer, was excellent.
Patty didn't stop there. I have two more radio interviews next week and some personal appearances when I hit Texas in July. So far, it's looking good for HOT ROCKS, and she's still working. Will it pay off? I don't know, but I had to try.
Speaking of HOT ROCKS, I received a pleasant surprise a few days ago. Hardcopy versions of the large print edition arrived at my front door. Midnight Ink sold the large print rights to Thorndike Press. It's kinda pricey, but it's out there. Does anyone know if selling rights impacts the advance recovery by the original publisher?
The second in my Beth Bowman series, BEST DEFENSE, is just around the corner. It is up on Amazon with an announced released date of November 8, 2013. Check it out and let me know what you think. If having BreakThrough Promotions on my team works for HOT ROCKS, I may contract them for the new one. A shame to have to spend so much to make so little, but I'm not a promotion whiz as some of you are.
It's a strange business we're in.