Tuesday, November 26, 2019

And a Promo That Didn't Work

As the saying goes, there's a sucker born every minute--and this time the sucker was me.

Most writers receive all kinds of offers to promote their books, usually the latest, but I get them for all my books, even some of the oldest.

Because my Deputy Tempe Crabtree mystery series is now self-pubbed, I can check to see how any promotion I do is working.

When I got an offer from an outfit who said they'd put my book on Twitter and other sites for so many times a day for a week--the most expensive offer--I decided to go for it with Spirit Wind, the latest in the series.

I monitored sales the whole week--not a single one for Spirit Wind. I did have a few sales for others in the series, but I think that happened because of the earlier promotion of a free book in the series, and the flyer I hand out at in-person events with a list of all my books.

Maybe this kind of promotion has worked well for others, but it did nothing for me.

I will know better next time.

Buy link for Spirit Wind.




Morgan Mandel said...

It's hard to figure out which promotions to pay for. I won a free promo at Fussy Librarian a few months ago and did get some sales off of that for my other books. That book had to be free to use the promo. Next time I want to do a book for free, I'll use them.

Marilyn Meredith a.k.a. F. M. Meredith said...

That's a good idea!

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