Lately it seems to be the fashion
to bash traditional publishers; I’ve done it myself – and let’s face it,
sometimes the criticism is right on because some of the things they do are just
wrong, wrong, wrong. Sometimes, though, they aren’t. (Though I admit I still don’t
get why some publishers demand that authors follow their detailed and occasionally
arbitrary formatting – which doesn’t necessarily match that of any other
publisher, necessitating a complete almost character by character work-through
if the book is ever to be sent elsewhere – just to be able to submit a
manuscript. That is not the focus of this blog, though.)
I do believe, though, that if we
are free to gripe about the follies of some publishers, we have the equal duty
to be unstinting with praise when a publisher gets it right!
Several years ago, when I wrote
only as Janis Susan May and Janis Patterson had not yet been thought of, two of
my best romantic mysteries were brought out in trade paper by Vinspire
Publishing, once called Vintage Romance Publishing. (Now they’re e, too!) The
covers were cute – well, sort of. They were okay, but I wasn’t wild about
either one of them. Sales were somewhat respectable but, as time went on and
on, I kept expecting Vinspire to pull the books from the catalogue.
Then - ! A couple of months ago I
got an email from my wonderful editor Dawn Carrington, who said quite frankly
she though the original cover of ECHOES IN THE DARK didn’t do the book justice,
that she thought the book was so good it should be selling more, so she had
commissioned a new cover. When I opened the new cover I almost cried. It was so
beautiful! Here - take a look; wouldn’t you have?
ECHOES IN THE DARK - new cover
(remember, it is a romantic mystery, not a straight mystery…)
Well, I just felt wonderful. The
good luck pixies had gifted me and I was gratified to see sales rising again.
Then, some time later, the
unexpected happened. Again. My editor emailed, saying she was so happy that
sales on ECHOES were climbing, she had decided to get a new cover for DARK MUSIC as well.
Now DARK MUSIC is also sort of a romantic mystery, but one that is more mystery
with just a touch of romance, if that makes any sense.
Here’s the new DARK MUSIC cover –
Don’t know if the cutline will come
through on the blog page (remember I am a total techno-naif) but it says “They
might have a future unless the next scream is hers.”
My editor says the new cover is
already stirring interest.
I think it’s wonderful and hope it
starts a huge groundswell in the industry. Just imagine - a traditional
publisher working with the author, doing what is necessary to sell the books,
taking a personal interest in their writers’ success…
See? Sometimes publishers do get it
right. Yea for them!
Janis
Patterson
5 comments:
Hi, Janis,
I'm really happy for you. Those are great covers. It's wonderful that the novels are being reissued. As I wrote when I blogged about cover art, bluntly, covers help sell books. After all, the cover is the first thing the reader sees. We writers want our covers to attract readers.
Covers make a huge difference, and the new ones are great, Janis!
It's wonderful that your editor is realizing the potential for those two books and doing something constructive to boost sales.
Morgan Mandel
http://www.morganmandel.com
A round of applause for that publisher, Susan. Let's hope the others wake up and follow suit.
What wonderful covers! Congratulations and a toast to oodles of new sales!!
Julie :)
Lovely covers! And the tag line is great. I hope the next scream wasn't hers!
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